When AARP approached me to do a trial of their Life Reimagined program, I saw it as an excellent opportunity to hear some fresh voices other than the ones already droning on in my own head.
I’d like to say that today, the woman who runs this site, The Other Side of Sixty, is calmer, more controlled, and surer of where she’s going. But that would be a lie.
To be good at social media is to understand the marketplace, the machinations of the brands, and the way people's minds work. It's an equation that defies Ten Easy Steps and moves somewhere into the fine art of social psychology. I love it.
So what have I been up to for the past six months? Writing to earn a living.